Maalouli International Group has announced the return of Beirut’s International Fashion Week after a 7-year hiatus, to be held in March 2013. The week is intended to unite international Lebanese designers such as Elie Saab, luxury fashion giants like Armani, with local and regional names.
Spokesperson for Maalouli, Rania Bou Rjeily, said of the event, “Beirut needs this because we have very talented designers and they want more opportunities to be well known.”
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Beirut Fashion Week will be held between March 10 and 14 and will feature spring-summer 2013 haute couture lines from designers around the world. Some names featured include Zuhair Murad, Dior, and Chanel.
Following the shows by more renowned designers will come local fashion houses hoping for their big break into the international sphere, such as dressmaker Rami Kadi.
To further that end, the organizers of the show will provide designers with international makeup artists, buyers, and industry professionals.
Maalouli last held Beirut Fashion week during April 2006, but the July war prevented many events from taking place. Previously, the events closing Beirut Fashion Week attracted the supermodel Eva Herzigova, Naomi Campbell, and Claudia Schiffer, as well as media giants such as Vogue and CNN.
The location of the event has yet to be decided, but Bou Rjeily assures designers that there will be space to display work even if some local designers are unable to pay for their own official showing.
The event will be kicked off with a Charity Contribution Opening Fashion Show, proceeds from which will go towards children’s charities including UNICEF and Lebanese Association of SOS Children’s Villages.